Jo Swann

“When I discovered Inspire 2 Ignite I wanted in! It’s important to me to support others who are creating positive change, and empowering young people who are incredible humans and who deserve to shine is a mission I can get behind. I’m excited to use my knowledge and network to celebrate the entrepreneurs of the future”

Jo is the award winning founder of Chocolate PR, a No.1 Bestselling author of ‘Celebrating You with PR, and podcast host of ‘PR Powerhouse’. Jo specialises in empowering entrepreneurs who have a story or expertise to share to do so via the press, helping them to become media friendly so they can leverage the impact of being published in the press and the doors that this opens.

Jo has worked in the media for 20 years, having been a newspaper journalist, magazine editor and worked in radio and online media before establishing her PR agency in her 20s. She believes PR should be accessible to everyone, and is on a mission to empower more start-ups to showcase the amazing work they are doing. Having worked with clients such as Whistles, NSPCC, learndirect, Marriot Hotels, Yo! Sushi and Dale Carnegie, Jo now focused her attention on helping small businesses and start-ups to get press ready, sharing what the big boys know, to help younger businesses tap into PR power too! A mum of 2 young boys Jo juggles her business with a busy family life.

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